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Published by Nina Jobst,
According to a survey of online shoppers in South Korea who did not use the platform Temu as of April 2024, over half of respondents gave as a reason that they had doubts about the price or quality of the items. Another common reason was that they doubted the safety of personal information, with almost 45 percent of respondents answering that way.
Reasons for not using shopping platform Temu in South Korea as of April 2024 (in South Korean won)
| Characteristic | Share of respondents |
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| - | - |
| - | - |
| - | - |
| - | - |
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Opensurvey
Release date
April 2024
More information
Region
South Korea
Survey time period
April 9 to 10, 2024
Number of respondents
1,896 respondents
Age group
15-69 years
Special properties
people who knew about Temu but never used it before
Method of interview
Online panel
Supplementary notes
Up to three answers were possible.
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Nina Jobst
Research expert covering South Korea
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